This is our final version of the poster advertising the digipak. Using our poster research we found out the codes and conventions and decided to follow these closely in order to create a successful poster in order to get sales on our digipak. We decided to use a very similar style to our digipak in order to show that they are part of the same product. We made sure to add in the links to the social media pages so that fans are able to easily follow them for updates and news about upcoming tours/album releases. We also included a preview of the digipak so that when people see it on iTunes or in stores they can look at it and recognise the cover which then should make them buy it. We also decided to include two of the songs on the poster "blank space" and "shake it off", this means if fans have heard these songs they will be able to expect more similar songs from the album. We put the text "available now" in contrast with the colour on her jumper in order to make it stand out on the poster, this lets them know that they can go and buy it straight away.
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